Press

  • Aug072014

    Boulder Road Trip with Nick-San, Kenji, Koichi, and Yuji

    This week we had the pleasure of hosting our Japanese customers here in Colorado.  They are long-time Madden fans from years back and have become some of our strongest partners and biggest supporters of the brand’s revival.

    The gang stopped in to visit us in Boulder before going to Outdoor Retailer. Here are some clips from the trip, including the first official Madden Equipment factory tours.

    The music is courtesy of Nick-San – a great friend and a talented musician.  We dedicate this post to him and his fellow travel companions – thank you for coming to Boulder!

    Nick-San plays Oh Susanna on his harmonica on the way to the Madden Factory.

    IMG_1760Juan, our cutter, working on a Daylite. Original pattern is still used.

    IMG_1768Daylite front panels

    IMG_1763Israel, one of the original sewers from the ’80’s, works on a Daylite.

    IMG_1781Tina adds special touch for Yuji – bison leather handle on his Dan’s Pack.

    IMG_1786Nick-San and the Madden team from left to right: Tina A., Mike V., and Tina J., in  the “Madden Museum.”

    Closing tune

    Madden Equipment: Backpacks and Travel Gear Made in USA
  • Aug072014

    Gear Patrol – The Perfect Daypack

    Madden Equipment: Backpacks and Travel Gear Made in USA
  • Aug052014

    ADVENTURE JOURNAL

    1987 was an exceptional year for backpacks…

    Madden Equipment: Backpacks and Travel Gear Made in USA
  • Aug052014

    URBAN DADDY

    “The ’70s was not a great decade for fashion.  But damn if it didn’t produce some fine backpacks.”

    Madden Equipment: Backpacks and Travel Gear Made in USA
  • Aug052014

    THE CARRY

    “Paying homage to that classic technical pedigree, the relaunch sees the bags take on a more city-style aesthetic to expand the brand’s appeal.”

    Madden Equipment: Backpacks and Travel Gear Made in USA
  • Aug052014

    COOL HUNTING

    “Madden Equipment is a harmonious balance of contemporary design with classic outdoor styling from a true heritage brand”

     

    Madden Equipment: Backpacks and Travel Gear Made in USA